FROM THE JOURNAL - DISCOVER GIN
DISCOVER GIN
Whether you're a lifelong gin lover or just beginning your journey, welcome to Discover Gin – your guide to one of the world's most fascinating spirits.
Gin is far more than juniper in a bottle. It's a spirit steeped in history, shaped by tradition, inspired by nature and continually reinvented by distillers around the globe. From the bold character of a London Dry to the delicate botanicals of a contemporary craft gin, every bottle has a story to tell.
Here you'll find everything you need to deepen your appreciation of gin: its history and colourful characters, the pioneers who helped shape it, how it's distilled, the different styles you'll discover, and the botanicals that give each gin its unique personality.
Whether you're curious about the origins of Dutch genever, wondering what makes an Old Tom different from a Navy Strength, or simply keen to understand why one gin tastes of citrus while another is wonderfully floral, you'll find plenty to explore.
So pour yourself a G&T, settle in, and discover the remarkable world of gin—one story, one botanical and one sip at a time.
PIONEERS OF GIN
Behind every great gin, there's usually someone who asked, "What if?"
This is a celebration of the pioneers who challenged the rules, pushed boundaries and looked at gin a little differently.
Thanks to their curiosity (and a fair bit of determination), the world of gin is richer, more diverse and far more interesting than ever before.
THE GIN FRONTIER
The Gin Frontier is the part of the gin world that excites me most.
There are still new stories to uncover, new botanicals to discover and countries quietly creating gins that reflect their own landscapes and traditions. It reminds me that the world of gin is still evolving—and the next great bottle could come from almost anywhere.